Top Ad unit 728 × 90

All About Google Analytics Certification

The individual certification for Google Analytics product is called "Google Analytics Individual Qualificaiton (IQ)"  You must pass the Google Analytics assessment in order to get the certification.

Passing this assessment demonstrates that you can effectively leverage Google Analytics within an organization and help other to do the same.


One great thing about this certification from Google is that there are plenty of free online training material provided by Google.

In order to take the assessment, you must sign up for Google Academy for Ads in order to access the online training videos.

You can read more about the test in details - Academy for Ads and Certifications

Here is overview of free online training available - Google Analytics Academy

There are many benefits of getting this certification.  However, you should be aware of one largely overlooked fact about this cetfication.  According to Google:

"Your individual qualification demonstrates basic proficiency in Google Analytics. Please note that creating or displaying a Google Analytics IQ badge is a violation of Google's branding policies and may infringe Google's trademark rights. Your qualification may be revoked if you create or display a badge."

The further clarify, individuals who passed the assessment can display personalized certificate issued by Google.  Only companies that meet requirement for Partners program get to display a badge.

Google Analytics Partner involves a whole new level of investment to achieve.  As of today, this is what the requirement look like.

CriteriaPartner badgePremier Partner badge
Company profileCreate and complete a Partners company profile so we have the information necessary to list your company on Google Partner Search.Create and complete a Partners company profile so we have the information necessary to list your company on Google Partner Search.
CertificationGet 1 affiliated individual certified in AdWords to show that you and your colleagues have advanced AdWords knowledge.Get 2 affiliated individuals certified in AdWords to show that you and your colleagues have advanced AdWords knowledge.
SpendMeet a 90-day ad spend requirement of $10,000 USDacross your managed accounts to show that your company has a healthy amount of activity.Meet a higher spend requirement across your managed accounts to show that your company has a healthy amount of activity.
Company performanceMeet the performance requirement by delivering solid overall ad revenue and growth, and maintaining and growing your customer base.Meet the performance requirement by delivering solid overall ad revenue and growth, and maintaining and growing your customer base.

All About Google Analytics Certification Reviewed by Brandon on Tuesday, February 20, 2018 Rating: 5

No comments:

All Rights Reserved by IT Pro Life © 2014 - 2016
Twitter: @ITPro_Life

Contact Form

Name

Email *

Message *

Powered by Blogger.